About Loretta

Transcriptionist, affiliate blogger, passionate cross stitcher, writer at heart, wife, mom, and finder of lost shoes...

Loretta Oliver, married to the comic book geek of her dreams and mother of four amazing teenage boys, has been working from home full time since 2001. With a busy transcription service business, a few niche blogs, and a host of other internet marketing projects on the go, the computer is always fired up and the ideas are always flowing.

Lists and Bullet Point Content Can Work For You

List posts, you hear people saying you should create them and you wonder why, what’s the big deal, and what is it about lists posts that’s so darn great anyway.

I’m a fan of lists. I make a lot of lists … so many my kids make fun of me for making lists of everything. Lists of things we need, lists of things to do, lists of books, lists of craft supplies, pro/con lists, lots and lots of lists. I buy legal pads and index cards in bulk for my list making obsessions.

Posting a list of something to your blog almost seems like it’s too easy to matter in a way. Content is supposed to be hard, isn’t it? And lengthy, at least 5,000 words, and full of information and tutorials, and images and sticky grabby pushy things?

Here’s a fun fact. Content doesn’t have to be hard or lengthy to work and connect with your audience on a personal level. Content can be fun, light, enjoyable to create and to read. List and bullet point style posts are easy to research and write, so you can incorporate them throughout your content calendar pretty easily.

Use This Easy to Create Content That People Love...

Lists attract people, they’re quick to read and fun to share. Sites like BuzzFeed thrive on nothing but lists. Look at the “Popular Posts” section on a site like Copyblogger and you’ll see quite a few list style titles.

You can make lists work for you in any niche, too. [Read more…]

Stop Giving Shareaholic All the Credit, Change Your Settings for Retweets

While I admit that I don’t spend that much time on Twitter these days, I do frequently retweet other folks articles as I’m reading them, or when I come across something useful or interesting.

Almost 50% of the time I see something like this when I click the tweet button of an article I’m reading:

via shareaholic tweet

The retweet is linking @Shareaholic’s Twitter account because the settings haven’t been changed to link to the author’s. And then after the person tweets, it will recommend they follow @Shareaholic instead of you. If I know the blog author’s Twitter handle or see it in their sidebar, I’ll grab it and edit the post before I click send tweet, but most people aren’t going to take the extra time. You worked hard on that article or blog post, the credit for such should be yours.

This is super easy to fix; just a quick 30 second visit to your Shareaholic settings panel and you’ll be getting credit for those shares and possibly getting new followers in no time. [Read more…]

Creating Content That Connects

The more you develop personal, one-on-one connections online, the more successful your Internet marketing efforts will be. That means developing the kinds of things that your prospects enjoy consuming the most. The following 5 types of content are just what your readers are looking for and will help you to improve your relationships with members of your target market.

5 types of content to connect with your target market
[Read more…]

First Quarter 2017 Niche Picks

I am admittedly a bit behind on my niche site goals for 2017 already, but that is mostly because I took the first week-ish of January to evaluate some personal decisions and spend quality time focused on recharging my own internal batteries. I’ve been working at planning some niche PLR content to share with you as well some new niche sites to build. If you’re looking for some ideas, here are 12 broad niches that I’ve considered for projects this first quarter of the year….

  • emergency preparedness (aka preppers)
  • coffee makers and other coffee products
  • vintage kitchenware (and other vintage kitchen/dining decor)
  • backyard landscaping (DIY projects)
  • home wi-fi routers
  • specialty diet cookbook reviews
  • skateboard maintenance and DIY builds
  • home bars (equipment, glasses, decor, drink recipes)
  • resume writing and templates
  • hemp and cannabis news or products (growing industry = growing traffic)
  • pet technology (or rather tech for your pets; ball throwers, fitness trackers, water filters, cameras, and more)
  • turntables and vintage vinyl

Now that you have your niche thinking hat on, go out there and create something awesome ūüėČ

Sell your website today

Are Beards a Big Niche?

Back in January I made a list in my niche notebook of niche topics that I wanted to keep an eye, things that seemed trendy or new and possibly trendy. Beard accessories and tools was one of the things on that list – and it seems to be growing. When I say beard accessories I mean things like beard oils, balms, conditioners, combs and trimmers, etc…

So are beards a big niche and does it have long term potential?

niche notebook beard care and tools [Read more…]

Need Some Pokémon Go Related Content?

Just because Pok√©mon Go is a free game to play doesn’t mean there aren’t things to buy, and therefore things for you as an affiliate to sell.

When the smart phone with Pokemon GO and the paired Pokemon GO Plus accessory are within range of each other, both will begin to vibrate when a Pokemon is close by. With the convenience of not having to look at your smart phone, simply press the button on the Pokemon GO Plus to attempt to catch a Pokemon while you are out and about. (available at Amazon)
[Read more…]