End of June’s Content Experiments; Results

June’s focus goal was creating more consistent content for two niche websites . (different sites, but in the same niche) I missed a few days of posting in the second half of the month because of other obligations, but came very close to a daily posting schedule.

June’s Experiment Site A:
At the beginning of June the site had 33 backlinks. I did no active link acquisition or anything to build links, I just published content and shared it.
At the end of June the site has 211 backlinks.

There were some extra social shares, but most of the post stayed within the average number of shares they would normally receive. I think I need to work on building the following a little bit more.

The site had 88 subscribers at the beginning of the month.
At the end of the month it has 120 subscribers.

June’s Experiment Site B:
At the beginning of June this site had 3,700 backlinks. I’m pretty active in communities with this site so I probably left a handful of blog comments around the web during the month – I’d say maybe a dozen or so. At the end of June there are 6,113 backlinks.

I did see a lot more social media sharing from this site with the regular content. There were three solid pillar content articles posted during the month and they were all shared quite a lot. There was also a new freebie added and it was shared thousands and thousands of times via Facebook and Pinterest, so maybe that’s why the backlink number is looking so much higher.

At the beginning of June the site had 2,316 newsletter subscribers. (added 130 in May)
At the end of June the site has 2,468 newsletter subscribers. (added 173 in June)

I also received some advertising offers and inquiries on both sites while publishing more frequent content, which could mean increased income in the future if I keep it up.

In conclusion….

My results were as I expected, the sites do much better with more frequent fresh content and a little bit of nurturing. Nothing surprising about that, I just wanted to put some numbers to the hypothesis and have a starting point for future tracking and content marketing efforts so I can see the growth over the next 6 to 12 months. I’m going to keep up publishing more frequent content on both of these sites, and maybe invite some guest contributors to add even more content.

Halfway Point June Content Experiments

The month is half over already and I’ve taking a peek at the numbers again today.

June’s Experiment Site A: Traffic and subscribers still increasing daily. In comparison to last month when I didn’t have daily content going up on the site, the traffic is great this month. Lots of Facebook shares (posts are getting anywhere between 30 – 120 Facebook shares each), lots of Pinterest pins and repins, but not many Twitter shares, and zero G+ shares.

June’s Experiment Site B: Traffic is making a slow climb, sign ups are still around the average numbers that I’m used to with this site, but I have noticed an increase in social sharing and more incoming links. Even though these two sites are in the same niche, I’m seeing differences in the social sharing; while Facebook and Pinterest are still the most frequently used, I’m seeing a trickle of Twitter and G+ action here. I might do some Twitter experimenting next month to see if I can increase interactions there, but G+ seems to be of very little interest in this particular niche (and I suspect that is true of many niches)

7 Days Into June…Content Experiment Update

So my goal for June was to work on daily posted content with a little niche and see what happens. Here we are on the 7th day of June and I figured it was a good time to check on the stats…

June’s Experiment Site A: Traffic is climbing and about 15 new people have subscribed in the 7 day period. Lots of Facebook shares (posts from the week getting between 30 – 120 Facebook shares each)

June’s Experiment Site B: Traffic is sticking around the average, sign ups are still around the average, not a lot of noticeable traffic changes yet. I did notice there were about 10 new incoming links from folks linking to the new content this week, so that is a huge plus.

I won’t really be able to tell if the affiliate income has gone up until the month is over, so we’ll look at that later. For now I’ll keep an eye on the traffic and subscribers.

I’ll check on things again in a week. In the meantime, I have more content to put together 😉

June Goal: Fresh Content for 30 Days

I’ve been so inconsistent with my content over the last year – thanks to being sick for an extended period of time. My niche projects suffered and lost momentum a bit. I need to get back to consistent sharing and find my content creation groove again.

I decided to focus my efforts for 30 days in June sticking to a planned editorial calendar on two of my niche sites to hopefully see some growth and some return to the profitable side of the line. For both of these sites the main things I’ll be measuring are email subscribers and increased affiliate income.

June’s Experiment Site A: offers all free content, monetized by advertisements and affiliate links. All short content (300 words or less in most cases)
Content Plan: One short blog post per day for 30 days.

June’s Experiment Site B: offers a combination of free and paid content, supported by ads and affiliate links. Content is both long and short, some for fun and some educational, includes several tutorials. Site also has frequent guest authors with tutorials and conversation style posts. I’d like to say it’s an authority site, that’s the goal of it anyway.
Content Plan: One short blog post per day for 30 days. Plus one long form content article within the month, what some might refer to as a pillar article. Plus one tutorial within the month. Plus one product review within the month.

I have other sites and I’m working on content plans for them, perhaps even editorial calendars, but I’m so far out of practice and out of the loop on everything in those spaces from the months I was ill that I want to step back, catch up, do some reading, and tackle those with more frequent writing and posting in July and August.

What do your June goals look like? Leave a comment below and share 🙂

Sometimes You Just Have to Start Over Again

bright-future-ahead-signLately I’ve done a lot of starting over. I’ve finally come to peace with the fact that starting something over isn’t always a bad thing. Sometimes it’s a headache. It’s almost always a lot of hard work. But it’s not necessarily bad.

Yesterday I spent two hours working on a client project, totally glad to be ahead of schedule. I was just about to wrap up for the night and I scanned over the folder of saved files. *smack* They were all wrong. [Read more…]

Distracted by Distracting Distractions

subconsciousAnyone that says finding your focus is an easy thing to do is a liar, liar, pants on fire.
No más pantalones.

Once you find the focus it can be easy to keep – that’s a theory I can buy into. Once I find my rhythm on a project I can power through and get the whole thing done, but getting into that flow is the hard part. Well, at least it is for me.

Here we are a full week into February. February!?! I am not at all where I’d like to be on the path toward the goals I have for myself. I’m not saying that I’m doing badly, because that’s certainly not the case. I just have this odd feeling of distraction….