About Loretta

Transcriptionist, passionate cross stitcher, writer at heart, wife, mom, and finder of lost shoes...

Loretta Oliver, married to the comic book geek of her dreams and mother of four amazing young men, has been working from home full time since 2001. With a busy transcription service business, a few niche sites, and a handful of other internet marketing projects on the go, the computer is always fired up and the ideas are always flowing.

8 Ways to Add Engagement to Social Media Posts (even if they’re automated postings)

The key aim of any social media marketing campaign should be to build engagement. This means that your followers interact with your posts – they comment, they like them, they share them and so on. You also need to send them back to your website and you need to increase your profits! However, this all […]

Evaluating & Improving Your Call To Action

A call to action (often referred to as simply CTA) is an important component of any publicity campaign. It doesn’t matter if your objective is to increase brand awareness, to sell product, or to bring in clients for services that you offer, without a clear all to action your audience will not know what you […]

Tips To Increase Audience Engagement

Are you looking to increase audience engagement on your blog or on your social channels? Here’s a few tips to help you brainstorm what to post to get the conversations and shares flowing. Ask Questions When you want more interaction it makes sense to start asking your audience questions. When you ask questions on social […]

Are You Ready for Better Website Hosting Services?

Whether you’re just getting started with your own websites or you’ve been doing things for a while, hosting is a major necessity and an important part of your online business. But, there are so many web hosting services available out there today, it’s hard to know which one to choose or what you’ll need. I’ve […]

What You Need to Know About How to Write Meta Descriptions

Let’s start with a basic overview. What is a meta description? In simple terms, a meta tag description is a snippet that summarizes what the webpage or blog post is about. This short summary (usually 150 – 300 characters in length) is added in the code of the page for search engines to read. How […]

Everything You Wanted to Know About PLR Content & Where to Find The Good Stuff

In this post we’ll clear up some confusion about what PLR content is and isn’t, how it can help you build a website or blog, the benefits and disadvantages, and so much more. If you’re starting a new site or just struggling to get content created for an existing one, PLR can truly help. So […]